Copy that connects.

Strategies that sell.  

If you value what great copy and a solid strategy can do for your business, you've come to the right place. 

I'm Jacqui McCallum, the communications expert behind Blue Budgie. I specialise in conversational copywriting strengthened by SEO and developing strategies that turn procrastinators into customers. 

If you're a time poor business owner looking for a communications guru, nudge the budge and get results. 



SEO website copywriting

Need words for your website that are fun, engaging but optimised for SEO? I can create snappy sentences that'll help your business grow. 

Communications strategy

Documenting where you want to be and how you're going to get there is vital. I can develop a cutting edge communications strategy to support your overarching business plan or a specific project.

Blog copywriting

An SEO-optimised blog will boost your credibility and drive traffic to your website. Let's work together to establish you as a leader in your field. 


Got a big event coming up?

I've been writing speeches for CEOs and board directors for over 10 years. Let's work together to leave the audience enthralled rather than anaesthetised. 

Feature articles

Whether it's profiling someone inspiring, writing an op-ed or general interest piece, I can weave words that will make you and your business shine. 

Annual reports

Annual report time comes around way too fast. Don't stress, outsource! 
I can manage the content from research to publication and liaise with your designer. 

Ready to get your project started?


Some of my awesome clients


Bevan uren / head honchobct group

“Jacqui’s brilliant content and media management has raised the bar significantly with BCT Group’s brand and position in the local market. Our website, communications, project and team photographs and social media management was a massive drain on my most precious resource - time. Blue Budgie provides a professional service which allows me to spend more time working on my business. Could not recommend more highly.”